STANLEY DONWOOD – OVER NORMAL
2010-09-06Over Normal is the first ever solo exhibition by Stanley Donwood in the United States. The catalyst for the large works featured in the show is in Los Angeles, where Stanley began to notice (with equal parts amazement and distress) that the advertisements bombarding him on the multilane highways were made of seven basic colors, immediately grabbing viewers’ attention in a primal way. More recently, Stanley noticed a parallel between the use of those colors and an influx of spam emails that promised everything from more fruitful sex lives, to cheap foreclosed properties at the expense of someone else’s misery. The word’s that were used in the emails were formatted in the same fundamental way as color in the advertisement’s had been used: to grab unconscious attention and tell a story without the viewer knowing it. Marrying the immediate words used in these emails with the attractive and distressing colors of the advertisements, Stanley has produced a line of seven vibrant, original pieces for this exhibition.
Exhibition runs through to October 27th, 2010
FIFTY24SF GALLERY
218 Fillmore Street
San Francisco
CA
94117-3504
